SEO (Search Engine Optimization)
SEO, so what is it? SEO is all about achieving high rankings in search engines, such as Google, for important search terms that you feel potential customers will use when searching the web for the particular services you offer. For example 1 term we feel our potential clients will search for is "costa blanca website designers". With this in mind we choose a URL that uses these 4 words (designers = design? Google includes verbs, plurals etc in its search results).
We also use these words in our title, headings and commonly throughout the main body of text. Google uses what are called algorithms (factors) to determine the usefulness of a site in any given search. The URL, which is a simple example, is just 1 of over 200 algorithms used. As you can see SEO is actually separate from designing a website yet intrinsically connected to it but so many web designers are oblivious to it.
Learning and applying these rules is complicated but because it is such an important factor in the performance of your website we include it as part of our web design package. We also pay such close attention to SEO that it is second nature to us.
Another and very important algorithm is the amount of websites that link to you. Google likes the fact that other websites have considered you important enough to link to. With our many connections we can get you quality links to your site very quickly and easily and this will also serve to drive more traffic to your site. We stay within the Google's Quality Guidlines and don't use link farms or engage in any practice that may harm your web rankings. Stay away from sites promising you the heaven and earth, if it was that easy then everyone would be doing it.
We have obtained countless number 1 spots and top 10 rankings in Google for websites. Google accounted for over 70% of all internet searches in 2008 (source hitwise). For example just search for "Benidorm Pubs" and two of ours ClubitBenidorm and TheBenidormMap are No. 1 & 7 respectively. In fact search for a lot of things about benidorm and you will usually find one of our websites. Our business is about results. We can accurately predict how your site will perform in the search engines and our goal is always top 10.